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Benny Traub

Benny Traub

Benny is the lead instructor at MarketingEducation.org. He founded the Student Marketing Agency to give small businesses the ability to delegate marketing tasks to experienced students at a discount to typical agency rates. This arrangement also gives students and graduates the opportunity to practice their skills and stay on top of their chosen field, even while seeking other employment, and as a way to earn extra money.

eCommerce Exchange
blog
June 29, 20200Comments

Free Advertising for eCommerce Stores

If you have an online business, now you can obtain free advertising for your eCommerce store directly from Google. As of May 5, 2020, this program from Google allows any worldwide
by Benny Traub
computer key with password label
blog
June 28, 20200Comments

How to Grant Permissions to Others to Access my Marketing Accounts

    1. Google Merchant Account - Adding a User Login to: https://merchants.google.comClick on the three vertical dots at top right of the screen (assuming you are using a desktop computer).Select UsersClick the
by Benny Traub
blog
June 27, 20200Comments

How to Increase Online Sales

How to Increase Online Sales To increase your online sales, the first step is to diagnose WHY our prospects are NOT taking the actions that we need them to take... Luckily for
by Benny Traub
blog
June 26, 20200Comments

Get More Leads with a Multi-Step Lead Capture

Get more leads by following this tutorial... What is a lead generation "handshake"? A handshake is when a new prospect identifies themself. In most cases, they do this by calling you, booking
by Benny Traub
blog
March 20, 20200Comments

Dr. Phil’s Natural Remedy to COVID-19

Dr. Phil was recently on TV and said the higher our anxiety level is, the more likely we are to get sick. The more calm and peace we feel, the healthier
by Benny Traub
blog
November 18, 20190Comments

Online Lead Generation Bait

The secret to successful online lead generation is to leverage LEAD BAIT. This is often ignored, but a proven trick to maximizing lead flow. The wise use of 'lead bait' can
by Benny Traub
Student Marketing Agency
blog
August 27, 20190Comments

Writing Great Sales Content for your Website

Here are three, quick copywriting tricks to ensure that your prospects take action on the sales content for your website. Above all, sales content must be very practical. 1. Make Specific
by Benny Traub
Student Marketing Agency
blog
July 25, 20190Comments

How to Get Better Marketing Results

Anyone can easily use AB testing to get better marketing results. AB testing is the art of showing different variations of an ad, email or webpage, to different people, and
by Benny Traub
blog
June 3, 20190Comments

What is a Landing Page?

What is a landing page, and more importantly, how can you make money from them? A landing page is a webpage that you send people to when they respond to
by Benny Traub
image of conversion rate optimization process
blog
March 5, 20191Comments

How to Convert Blog Visitors into Paying Customers

To convert more blog visitors into paying customers, you need to learn how to 'push' the prospect towards the next step in their purchase journey. If you try to get
by Benny Traub
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